Gary Magill, founder of HighPoint Digital, reviewing rank-map report
100+ Contractors Served · 5-Star Google Rated · Month-to-Month

Contractor Marketing
Built by a Diesel Mechanic

SEO, lead generation, and digital marketing for plumbers, HVAC techs, roofers, water damage shops, and auto/diesel mechanics. Direct founder access. Weekly rank maps. Call tracking on every lead. No long-term contracts. No bullshit.

4.2x
Average ROI
+187%
Avg Call Volume
100+
Contractors Served
15+
Years in the Trades
★★★★★5.0(9 Reviews)
Google Verified
Same-Day Response
100+ Contractors Served
Month-to-Month, No Contract Lock-In
Sound Familiar?

Why Contractors Are Done Buying Shared Leads

We solve them properly because Gary spent 15+ years living them.


Shared-Lead Roulette

Racing 4 other contractors on every HomeAdvisor and Angi call. Margins crushed before the truck rolls.


Empty Schedules

Spending on marketing without seeing the booked jobs. Slow seasons that drain cash flow.


Invisible Online

Inferior competitors ranking in the Map Pack while you sit on page 2. The phone barely rings.


Generic Agency Speak

No one in the agency has actually been on the truck. The advice misses how real trade business works.

Why Choose HighPoint

Why Contractors Choose HighPoint Over Generic Agencies

Built by a tradesman, not a marketer.


Built by a Diesel Mechanic

Gary spent 15+ years on the truck. He knows what 'booked job' actually means.


Month-to-Month, No Contract

No long-term lock-in. If we are not producing, you cancel. Simple.


Direct Founder Access

Talk to Gary directly. Call, text, no junior account manager rotation.


Weekly Verified Rank Maps

Real positions across your real service area. Every week. Not vague dashboards.


Call Tracking on Every Lead

Every incoming call recorded and attributed to the channel that produced it.


Buyer-Intent Keywords Only

We target emergency, near-me, and 24/7 searches. Not how-to articles that do not book jobs.

How It Works

Strategy Call to First Report in 14 Days

1

Strategy Call

Free 30-minute call with Gary. No pitch. We map your service area and current ranking gaps.

2

Custom Proposal

Custom proposal with target keywords, channel mix, and 90-day milestones.

3

Kickoff & Build

Foundation work in 30 days. GBP, citations, on-page, call tracking installed.

4

Weekly Reports

Verified rank maps every week. Monthly cost-per-booked-job report. Direct line to Gary.

Tired of buying shared leads from Angi?

Free 30-minute strategy call with Gary. No pitch. No pressure. Straight talk only.

Shared Leads vs. Your Own Marketing

HighPoint vs. HomeAdvisor, Angi and Networx

Shared-lead aggregators profit every time you race another contractor for the same call. We build marketing that eliminates the race.

HomeAdvisor / Angi / Networx HighPoint Digital
Lead type Shared — sold to 3-5 contractors at once Exclusive — goes directly to your phone
Who you compete with Other contractors on every call Nobody — you own the lead
Contract terms Annual subscription or per-lead billing Month-to-month, cancel any time
Call tracking None Every call tracked and recorded
Reporting Basic lead count Weekly verified rank maps + cost-per-booked-job
Who you talk to Call center or support tickets Gary directly — call or text anytime
Typical close rate 10-15% (racing on price) 25-35% (no competitor race)
What Contractors Say

Real Reviews from Real Contractors

★★★★★
5.0 out of 5 — 9 Google Reviews
★★★★★

"Gary Magill was an absolute professional. His approach to enhancing my business through his knowledge is second to none. I would highly recommend any entrepreneur or business owner to contact Gary at HighPoint Digital Media for SEO. I have already seen an increase in profitability."

Nicolas Camargo
via Google
★★★★★

"I've been working with HighPoint for about 2 years now and all I can say is THANK GOD I picked them. Not only does our website have more traffic than ever, we are booked almost 3 months in advance now! Their advertising strategies are incredible."

Lucas Cembreros
via Google
★★★★★

"HighPoint Digital Media helped us with a Digital Marketing and SEO project for water restoration services. WOW! The results were well beyond what we expected, and Gary and his team were very easy to work with. I highly recommend!"

Mike Conroy
via Google
15+
Years in the Trades
100+
Contractors Served
4.2x
Average ROI
5.0
Google Rating
Common Questions

Contractor Marketing FAQs

For deeper reading, browse our contractor marketing guides covering SEO, GBP, lead generation, and trade-specific playbooks.

How long does SEO take to show results for a contractor business?
Most clients see meaningful ranking movement within 60-90 days and significant call volume increases within 4-6 months. Local SEO for service-area businesses tends to produce faster results than broader national SEO.
Do you guarantee first-page rankings?
No, and any agency that does is lying. Google doesn't allow ranking guarantees and the algorithm is too dynamic. What we DO guarantee is transparent weekly reporting showing your actual ranks, full call tracking, and no long-term contracts. If we're not producing, you cancel.
What's the difference between shared leads and exclusive leads?
Shared leads (from HomeAdvisor, Angi, Networx) get sold to 3-5 contractors at the same time. You're racing to call the customer first and competing on price. Exclusive leads come directly to YOUR phone from YOUR marketing. They didn't shop you against 4 other contractors before you called.
Do you work with contractors outside Denver?
Yes. SEO, Google Ads, and Digital Foreman software are delivered remotely nationwide. Website design is also delivered remotely. We have particular expertise in Denver Metro and the Colorado Front Range but our client base spans multiple states.
What makes you different from a generic marketing agency?
Gary spent 15+ years as a working diesel mechanic before building this business. He's been on the truck, taken the 2 AM call, dealt with seasonal cash flow, and knows what a booked job actually means to a contractor's week. Generic agencies treat contractors like any other client. We're built specifically for trades.
How do you charge — retainer, project, or commission per lead?
Monthly, billed month-to-month. No long-term contracts. We don't do per-lead pricing (that's how shared lead services work and the incentives are misaligned). Websites are billed as one-time projects with optional monthly maintenance.

Ready for a Real Conversation?

Book a free 30-minute strategy call with Gary. No pitch. No pressure. No marketing fluff. Straight talk on what's working and what's not.